the overall strategy helps the company to dicided company's way

How to establish the company's way that on the company's long term development of great significance. I believe that the company's way must be devided by the overall strategy. The overall strategy must dicided by the company;s business objectives, corporate culture for the company;s development strategy. Therefore, the corportate culture can also be said by a business purpose. Operating purpose is determined by the needs of society. In short, the company's overall strategy must be based on the needs of society, leaving the needs of society is tantamount to losing the survival of the soil.